Cost per contact, cost to serve and support spending that organizations tie to AI.
6 passages from 5 organizations; 6 checked against the source. The page states no conclusion: these are the organizations' own words.
“ our customer support related cost per booking declined approximately 16% year-over-year” Airbnb Published by the organization itself (regulatory filing), no named author
Regulatory filing: SEC filing (8-K exhibit: the company's own shareholder letter) , SEC filing (8-K exhibit: the company's own shareholder letter) , August 6, 2026.
Checked against the source [ Grade A ] Said in the last year Airbnb: $12.2 billion revenue, FY2025 Passage page
“ We were able to hold gross margins at a relatively consistent level quarter over quarter while Sidekiq usage scaled, which reflects some cost efficiencies in support” Jeff Hoffmeister Chief Financial Officer · Executive , Shopify
Earnings call: earnings call transcript via Platform Aeronaut (third-party transcript site) , earnings call transcript via Platform Aeronaut (third-party transcript site) , August 5, 2026.
Checked against the source [ Grade A ] Said in the last year Shopify: $11.6 billion revenue, FY2025 Passage page
“ AI is transforming how we operate: Over the past three years, AI has helped us reduce cost to serve by nearly 30% and increase ARPAM by 23%, all while improving customer satisfaction. AI has also meaningfully increased internal productivity: we have boosted developer throughput, cut code review time, and more than doubled marketing creative output while reducing production costs.” Chime Published by the organization itself (regulatory filing), no named author
Regulatory filing: Chime Financial, Inc. Q4 and full year 2025 results (Form 8-K, Exhibit 99.1) , SEC EDGAR , February 25, 2026, at Fourth Quarter and Full Year 2025 Highlights .
Checked against the source [ Grade A ] Said in the last year Passage page
“ Between the year ended December 31, 2022 and the year ended March 31, 2025, we reduced our support costs per Active Member by 60% and fraud loss rates by 29%. These improvements did not come at the expense of the member experience, either, as we doubled our member support satisfaction scores from the first quarter of 2022 to the first quarter of 2025.” Chime Published by the organization itself (regulatory filing), no named author
Regulatory filing: Chime Financial, Inc. prospectus (Form 424B4) , SEC EDGAR , June 12, 2025, at Business, Member Support .
Checked against the source [ Grade A ] One to two years old Passage page
“ Then there's Vertex. This is our customer service agent, … Vertex costs us $300 a month in infrastructure, plus 12,000 in tokens. It's $150k a year. It operates at significant scale, handling thousands of technical cases a week. And three engineers work on it, three. We started with an off-the-shelf solution, but weren't seeing enough results. We built something … in two months and had it in production.” Jeanne DeWitt Grosser Chief Operating Officer, Vercel · Executive , Vercel
Context. Vercel's COO describes Vertex, the internal customer service agent behind its help page, as an example of building rather than buying.
Talk: Going from 10 to 1 SDRs. How We Deployed AI Across our Sales Org with Vercel's COO , SaaStr AI (YouTube); talk at SaaStr AI Annual 2026 , November 4, 2026, at 16:21 .
Checked against the source [ Grade B ] Said in the last year Vercel: $600 million revenue, annualized, as of 2026-10 Sells AI tools Passage page