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      "text": "We expect this leverage to be partially offset by the ramp up in our use of third-party AI models. This reflects a deliberate choice to prioritize company-wide adoption over cost optimization at this stage. This investment is contributing to cost efficiency across many other expense lines (customer service, for example) as well as helping us to generate incremental revenue (in Acquiring and Advertising, for example).",
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      "text": "We rolled out our first AI-powered search experience in our marketplace in Q1’26, shifting the architecture away from keywords and rebuilding it around LLMs. In Brazil and Mexico, the improvement in product relevance led to uplifts in conversion and click-through-rate for sponsored listings, both of which represent incremental revenue. These are early results, which we believe have the potential to transform how our customers search and discover products on our platform.",
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      "text": "Our vision for GenAI is that everyone at the Company can use it to boost their productivity and accelerate business impact. To solve the various challenges in our operations, MercadoLibre has numerous proprietary AI solutions, and our teams are much more efficient today. We are using AI to assist our employees in the production of TV commercials, handling of customer service cases, and response to legal demands.",
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        "locator": "Item 1. Business, AI-Driven Innovation at MercadoLibre",
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    "Check the verification status: \"reported\" means not yet confirmed by an independent second reader.",
    "Organizations flagged aiVendor sell AI tools or services and have a reason to publish flattering numbers.",
    "An empty result means the archive holds nothing on it, not that nobody has said anything."
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}